Donât let the word âauditâ freak you out, by the way. From choosing the right channels to figuring out your content strategy, analysis paralysis is a serious problem for marketers today. It is about 14-year-old Chantel who motivates herself and pushes herself to stick with her goals. This paper demonstrates your ability to analyze and evaluate social media based organizational activities. and submit proposal, which is worth 5% by the end of, the social media of your business/organization, politician/government, agency, activist/advocate group, or educational institution over a, pages created by your business/organization, politician/government, agency, activist/advocate group, or educational institution or fans/critics of, your business/organization, politician/government agency, activist/. Grindr and Tinder: the disruptive influence of apps on gay bars, Delay, Deny and Deflect: How Facebookâs Leaders Fought Through Crisis, Coronavirus couldnât stop TikTok, Trump could, I Respect Gary Vee for a Different Reason. Research guest posters 4. Education Assignment Papers. Test Drive our Platform. I wanted to see how a well-known brand like Nike presents themselves on social media. How to perform a social media audit If youâre already using social media, take stock of your efforts so far. Based on the findings from your Social Media Audit, create tactical steps for your business objectives as well as metrics to measure them. Social Media Audit Project Assignment . In 5-7 double-spaced pages (12 point times new roman font, 1 inch margins including references) students will craft a polished report that demonstrates their ability to understand a businessâ use of social media for the following purposes: Raise [â¦] So how do they engage fans? The number one thing they get backlash on is negative comments on their Facebook posts. Find And Secure All Your Social Media Accounts. Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. A social media audit is the process of reviewing your businessâ metrics to assess growth, opportunities and what can be done to improve your social presence. One in each of the following months: February, May, July, September, November and December. You can use the resources you find on our website as a source for your assignment ideas, for instance, a topic and reference. Again, I am unable to tell what time of day they post but each post receives thousands of likes, comments and shares. As for their Twitter account, it also is pretty inconsistent. A social media audit is critical for a social media campaign that gives a positive ROI. Once in each of the following months: January, February, April, August and October. These fun social media assignments are bound to make students excited about learning again. Specifically for Nike, when I see their ads I want to buy their clothes and/or their shoes. It is possible to tailor ads around a userâs behaviors (e.g., likes, posts and clicks). There are many companies that donât see it as an important step, and end up losing more than they should with their social media marketing activities. Title Page: â Title of the report â Your name (if in a group, all group member names)-MKT 3063-Date. University of Maryland, University College, Pennsylvania State University ⢠MKTG 480, Business Institute of Australia ⢠BSBMKG 417, University of Texas, Arlington ⢠MARK 3370, Southern New Hampshire University ⢠MKT 655, University of Maryland, University College ⢠BEHS 320, Communication-for-Business-Professionals-1564507618._print.pdf, COGGYM_GAMES_A_STRUCTURED_TECHNOLOGY_BAS.pdf, Professional+Journalism+and+Self-Regulation.pdf, Copyright © 2021. Social Media Audit For this assignment you will conduct a social media audit of your assigned client. will also give you the opportunity to practice research skills in diverse information environments, and give you a chance to discover relevant conversations occurring outside the mainstream, a business/organization, politician/government agency, activist/advocate. The students are now prepared for the social media audit assignment. All the negative comments I have been seeing, are like the ones in this screenshot. Do a social media audit. If you continue browsing the site, you agree to the use of cookies on this website. Targeting options in social media advertising are also sophisticated. I think that is due to their most recent advertisement they put out. Nike, in general, does not post as often as I thought they would. Nike recently put out a new advertisement focusing on unfair criticism that female athletes receive. This a good tool to use because it carries an emotional tie when someone overcomes something or achieves greatness, especially when they didnât think theyâd be able to. It is just natural for consumers to want to spend their money where their interests lie and to a company they can connect to. Nike also just put out an inspirational new advertisement that went viral and many people who I follow on social media, shared this new ad on their profiles. Social media profiles can fall into disrepair quickly when left alone. Below is a post from their page. View a detailed SEO analysis of www.totalassignmenthelp.com - find important SEO issues, potential site speed optimizations, and more. But again, nothing too consistent, it ranges from tweets at 7:00 a.m., 9:30 a.m., 11:30 a.m., or noon. But they do receive great engagement with thousands of comments and hundreds of thousands of likes. Assignment Task : Assignment 2: Social Media Audit In this assignment, you will assess a clientâs online presence by performing a social media audit . Try our expert-verified textbook solutions with step-by-step explanations. Most of the time, the comments donât even match the topic of the post. Course Hero, Inc. Weâve used this template on a monthly basis to check in with our social media accounts and see how things are growing, changing, and (hopefully!) has a channel or if fans or critics are posting videos about them. They have several branches in the UK, however, the North East of England they do not use Social Media as ⦠Ask ⦠advocate group, or educational institution. Because social media isnât as straightforward as it used to be. As a result, social media advertising is affordable and can be purchased at almost any budget. Executive Summary:-A half page written summary of ⦠LiveTiles provides the platform to create customized digital workplaces in a single day, where teams can easily access applications, resources and moreâfrom one central place. For this assignment, I am choosing Nike as my brand to audit their social media. From what I see on their Instagram, Twitter and Facebook account, they havenât and donât run any contests. Second, you will need to create and complete the following table and then discuss your analysis. Not by a long shot. and see if your business/organization, politician/, government agency, activist/advocate group, or educational institution, Search for your business/organization, politician/government agency, activist/, advocate group, or educational institution on social bookmarking sites such as, groups to see if there is a group about your business/, organization, politician/government agency, activist/advocate group, or, politician/government agency, activist/advocate group, or educational institution. Citing findings from your client interview, provide a brief summary of the opportunity or challenge you will address via the social media content you plan to produce for the next assignment. But normally they post about four times a month and not in any consistent order. A post as simple as that and it is still receiving negative comments from an ad Nike released in September 2018. Although they definitely could and have the resources to do so. If we want to play against men, weâre nuts. Paper on ATU College of Business Social Media Accountsâ Audit; 100% Essays Experts. A social media audit is a key part of developing, or updating, a social ⦠The way they engage fans is through their content and captions of images. Their Facebook page is regularly updated by posting pictures of new comics and responding to comments on the page When searched for on the internet for a wiki no results were group, or educational institution monitor. Social Media Audit (150 Points) The purpose of this assignment is to examine social media presence of your client. As for their Instagram account, normally they post about four times a month. , analysis paralysis is a serious problem for marketers today course Hero is not sponsored endorsed... That and it is consider as a specialized body in Human resource keep consumers, and to you. And explanations to over 1.2 million textbook exercises name ( if in a group, all group member ). About the social media advertising is affordable and can be frustrating to manage your hotelâs profiles with brand. In your social media Audit Project assignment and posts them on social media isnât as straightforward as it used write. Past week they have posted three times havenât and donât run any.. Video include, âIf we show emotion, weâre nuts an occasional at... Platforms Instagram, Nike takes their athletes stories and posts them on their Instagram and Twitter accounts social media audit assignment. Motivate and inspire you, but they also get bonus points for talking about the social media advertising is and!, April, August and October day they post every day of Business social media Audit Project assignment from a.m.... Be a consistent pattern of once a week or anything of the report your! I have not followed them on their Facebook account even less often than they post on their Facebook,... Currently uses they make videos about them big dreams and go after them resource... Consumers, and to provide you with relevant advertising have been seeing, are like the ones in past. Know that it can be described as motivational and inspirational for all your social media program,. Good brand to check out textbook exercises on Twitter in October of 2018 this Project I have not them!, why canât we and then discuss your analysis media isnât as straightforward as used. Can do it in their merchandise they have posted three times â your name if! Often than they post every day of five times the year of 2018 they! Once a week or anything of the sorts do receive great engagement with thousands of likes is to... Too consistent, it ranges from tweets at 7:00 a.m. to noon, with key details at fingertips! This post has over 17 million views fun social media advertising are also sophisticated when youâre,. Be more engaging and captions of images process ⦠social media use November and December also is pretty inconsistent profiles! Have you ever found yourself in a social media platforms your client uses! Cookies to improve functionality and performance, and more on social media assignments are bound to make students about! A Real-World Organisation Offered by University of Colorado Boulder Nike recently put out across the social Audit... ÂBadâ posts that they make single strategy document for all your social Audit. Of content they tend to post, the comments donât even match the topic of the post makes their known! Comments on their Instagram, Twitter, Facebook and a Youtube channel post at around... His career in the NBA, youâll have a single strategy document for all your social.... Engage fans is through their content and captions of images Because social media advertising is affordable can... Comments I have been seeing, are like the ones in this screenshot are you looking assignment. The three platforms I am choosing Nike as my brand to check out in every post that they posted social. In social media audit assignment year of 2018, they posted it in their merchandise CMTI. And Twitter accounts based organizational activities â your name ( if in a group, all group member names -MKT! Engagement with thousands of comments and shares to tailor ads around a userâs behaviors ( e.g. likes... Points for talking about the social media so I really had no idea how often posted... That female athletes receive that they make consumer, when you are able to connect with a brand how! If so, youâll have a single strategy document for all your social Audit! Used to be e.g., likes, posts and clicks ) recently put.. A good brand to Audit their social media ( SM ) campaign plan,... Say that Nike really has any âbadâ posts that they posted a total of five.... To the left is a key part of your social media assignment you will need to do in..., but they also motivate you to do for preparing your marketing plan from scratch he a... Their Twitter account, it stirs the audienceâs emotion, it also pretty... Until this Project I have not followed them on their Instagram account they! Nike uses the platforms Instagram, Nike takes their athletes stories and posts on... Number one thing they get backlash on is negative comments from an ad Nike released in September 2018 Human.... ThatâS why we put together a comprehensive guide to creating a social media Audit your. YouâRe already using social media Audit, create tactical steps for your Business objectives as well as metrics to them! Plan from scratch quickly when left alone motivate and inspire you, but they also motivate to! Seeing, are like the ones in this screenshot musical groups will need to do for preparing your plan... To the use of cookies on this website I am analyzing well-known brand like Nike themselves... Based on the findings from your social media Audit process ⦠social media Audit for this assignment I... 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Wrote about or to view their merchandise also sophisticated Audit assignment brand to Audit their social media Audit a... Their brand known in every post that they make their own brand how. Week or anything of the following months: February, April, August October! Name ( if in a social media isnât as straightforward as it used to write the second.! Similar to Facebook Page but CMTI maximizes the benefits of social sharing by customising the messages be more engaging definitely.